Our agency specializes in the management of SEO campaigns and content marketing for eCommerce brands and software companies in the United States and Europe. Notable clients include Citizen Watch, Frederique Constant, Bulova, Goat.com, and various other global brands.
The purpose of this role is to promote and share content that increases organic visibility, generates client leads, and strengthens partner relationships. You will spend your time publishing content and reaching out to potential content partners to request mutually beneficial content marketing partnerships. We are looking for someone with knowledge of the existing influencers, events, publications, conferences, and webinars in the digital marketing space. Plus, you get to dive into the cool world of AI tools, finding ways to jazz up our workflows and make things run even smoother.
This is a remote position. All applicants must be available to work between 9 a.m. – 1 p.m. EST (9 a.m. – 5 p.m. EST is even better if possible!).
Responsibilities:
- Prospect for content promotion opportunities and relationships
- Create and manage the content calendar
- Publish content for the Fire&Spark website including case studies, articles, landing pages, and lead magnets. Experience with website publishing isn’t necessary – you will be trained on the navigation of our website backend when/if necessary.
- Manage email marketing campaigns in Active Campaign
- Participate in external calls to learn more about our audience (i.e attend a sales call)
- Collaborate with the team to identify client trends and content ideas
- Provide project management support for our content marketing activities
- Identify ways to augment our workflows with AI tools
- Generate a monthly content performance report with recommendations
- Use Canva to create visuals consistent with our branding
- Proofread and revise marketing materials
- Collaborate with the team to fact-check and assess content quality
- Work with external vendors to create/update marketing materials (web developer, designer, external writers, etc.)
- Coordinate with the Operations Manager to track external vendor hours and costs to maintain the marketing budget
- Coordinate with the internal SEO team on content planning & publishing
- Identify opportunities to republish or repurpose existing content into new materials
- Work with the Director of Client Services to generate new testimonials
- Stay up to date with content marketing best practices and send reading suggestions to our team
Job requirements:
- Marketing, PR and/or PM experience
- Familiarity with content marketing best practices
- Ability to understand and align content with the company’s content strategy and messaging
- Strong project management skills
- Ability to identify and capitalize on content promotion opportunities
- Proficient in content calendar creation and management
- Fluent English
- This is not a writing role, and content will be produced by F&S staff. However, proofreading and revising the content is required.
Spark points for:
- BSc degree in Marketing, Journalism, or relevant field
- Experience with email marketing campaigns, preferably using Active Campaign
- Familiarity with Canva, Descript or similar tools for editing visuals
- Basic understanding of AI tools and the ability to identify ways to integrate them into workflows
- Familiarity with SEO
- Prior experience working with a marketing agency
- Experience with editing, or coordinating website content. This isn’t a writing role, but you will be working with writers.
As the ideal candidate, you should be:
- Proactive and self-driven
- Strong communication and collaboration skills
- Ability to work with cross-functional teams
- Detail-oriented and organized
- Adaptive and open to learning
