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AI Changes Big and Small Computing
Data centers will get bigger, while more processing will move closer to the edge. The exponential growth in data centers necessary to meet AI's computing demands will have massive implications for businesses and the economy. Read More...
Why Your Business Absolutely Needs a Website in 2024
Ever wondered if your business really needs a website? Maybe you’re thinking, “I’m doing fine without one!” or “Social media’s got me covered!” But here’s the thing: in 2024, having a website is more than just a fancy add-on—it’s an essential part of running a successful business. Whether you’re a small local shop or a large brand with a global reach, a website can open up opportunities, bring in customers,…
Trends in Paid Ad Management: Navigating the Evolving Landscape
Paid ad management is experiencing significant transformations driven by technological advancements, evolving consumer behaviors, and changes in privacy regulations. As businesses strive to maximize their return on ad spend (ROAS), several key trends are shaping the future of paid advertising. Here, we explore these trends and their implications for marketers. Artificial Intelligence and Machine Learning Artificial intelligence (AI) and machine learning (ML) are revolutionizing paid ad management by enabling more…